Lowokwaru (malangkota.go.id) – Showcasing Malang City's flagship ornamental fish, Betta Edan is ready to compete in Tulungagung, East Java. The best betta fish selected in Malang City is ready to be displayed at the Tulungagung Betta Contest championship at the Votel Hotel on September 11-12, 2021.
Malang City Betta fish breeder Nico Dwi Prasetyo said he was ready to go to Tulungagung bringing his flagship Betta fish. He hopes that when they appear later there will be a champion who can be brought to Malang City.
"In difficult situations like this, creativity is needed to market betta fish. One way is to participate in championship contests," explained Nico, Friday (11/9/2021).
From his experience so far, he has displayed in various championships betta fish cultivated by Malang arek-arek often winning championships. By being able to bring achievements, usually the demand for betta fish from Malang City is immediately flooded with orders. By participating in the championship, you can also monitor the trend of betta fish in various regions in Indonesia.
"It is a good reference for developing reliable betta fish," said Nico.
In the championship in Tulungagung, various categories will be competed, both those that have met the Indonesian National Standard (SNI) and the IBC standard. In addition to betta fish, the last day of the event in Tulungagung will also be filled with an exhibition and gathering of predator fish.
The same thing was also conveyed by the owner of the Betta Edan betta fish business, Nando Adyaksa, saying that although currently many betta fish businesses are sluggish. However, the contest type of betta fish still has a good market, especially outside the region.
"Alhamdulillah, during the current pandemic, many people complain that betta fish sales are quiet, we still have so many orders. This is inseparable from our products which focus more on selling betta fish for contests," said Nando.
For betta fish contest, an effective way of promotion is by participating in various championships. Because when you become a champion, it means you will introduce betta fish from Malang City to participants and spectators. (cah/ram)
