Malang, MC – In realizing the implementation of planned, directed, and integrated advertising as an economic activity, Malang City considers it necessary to have regulations in the form of regional regulations (perda) that regulate various matters related to advertising. These rules based on justice will later provide benefits for sustainable regional development.
This was conveyed by the Chairperson of the Malang City DPRD, I Made Riandiana Kartika, after leading a plenary meeting with the agenda of submitting a report on the results of the special committee's discussion on the Draft Regional Regulation (Ranperda) on Advertising Implementation at the local council building, Thursday (10/2/2022).
Made said that in the draft regulation, there will be many revisions in several articles to make it more perfect when it is ratified as a regulation. In addition, later the six factions in the DPRD will also convey their opinions before the draft regulation is ratified.
Meanwhile, Deputy Chairperson of the Special Committee for the Draft Regional Regulation on Advertising Implementation, Hj. Lea Mahdarina, ST said, as a unit of the report on the results of the discussion that had been submitted, her party needed to submit several recommendations.
Among them, it is suggested that technical arrangements for the implementation of regional regulations on the implementation of advertising which will later be regulated in the Malang Mayor's Regulation must be prepared carefully and with great care so that the arrangement of the implementation of advertising in Malang City will later be able to add to the city's aesthetics.
"Regarding certain locations where permits require special requirements, it must be ensured that the area will have added value in terms of planning," said Lea Mahdarina.
In addition, the special committee hopes that the design of the advertisement arrangement in Malang City can raise the theme of culture and local wisdom of Malang City. So that it becomes a typical icon of Malang City that is not owned by other regions.
Separately, Malang Mayor Drs. H. Sutiaji when met at the city hall said, this draft regulation is indeed a need for Malang City. So that the implementation of advertising in Malang City is in accordance with applicable regulations and in the end no parties feel disadvantaged.
"For further details on this regulation, a further plenary meeting will be held to hear opinions from the six factions in the DPRD. Likewise, the revision of several articles by several factions is their authority before this draft regulation becomes a regulation," he added. (say/ram)
