A. Highlight News

AHI Brings Important Messages on Effective Public Relations in the Digital Era

Malang, (malangkota.go.id) – Public relations has an important and strategic function, especially in today's digital era. This was conveyed by the Mayor of Malang, Drs. H. Sutiaji when giving a speech at the 2022 Indonesian Public Relations Award (AHI) at the Atria Hotel, Friday (28/10/2022).

Mayor of Malang, Drs. H. Sutiaji giving a speech at the 2022 Indonesian Public Relations Award (AHI) presentation

Malang City hosted the 2022 Indonesian Public Relations Awards (AHI) series, which is a barometer for government public relations practitioners and Information and Documentation Management Officers (PPID) in carrying out the performance of public information disclosure and government public relations. On that occasion, Mayor Sutiaji expressed his appreciation and gratitude for the arrival of public relations personnel from all over Indonesia.

"AHI is currently placed in Malang City, hopefully in the future we can contribute to the growth and development of public relations in Indonesia, as well as how digitalization is very necessary and a must for us to do together," said Sutiaji.

According to him, public relations has an extraordinary challenge because it is one of the front guards whose role is important. For that, innovation continues to be carried out and strengthened in providing the best public information services to the community.

"The commitment of Malang City that continues to be strengthened together is how to build existing communities into one unit together. That building is not only the property of Malang City Government but all of us," he explained.

The same thing was expressed by the Founder and CEO of Humas Indonesia, Asmono Wikan. He said that public relations colleagues are one of the front guards who support communication to the public.

"This is the fourth time that Humas Indonesia has presented the Anugerah Humas Indonesia (AHI). A total of 282 entries from 59 public bodies were recorded as participating in the 2022 AHI competition. The jury decided that 38 public bodies were successful in becoming the winners of AHI 2022 for the judging category by winning 102 trophies," he explained.

The Malang City Government (Pemkot) has also made proud achievements in the 2022 AHI event which is a motivation and reinforcement for steps in providing the best service, especially in public relations. The achievements are, namely the Malang City Government was named the Winner of the Most Popular Institution in Digital Media 2022 in the City Government subcategory, the Mayor of Malang, Drs. H. Sutiaji as the Winner of the Most Popular Leader in Digital Media 2022 in the City Government subcategory.

Furthermore, the development of internal media by the Malang City Communication and Informatics Office through its product, E-Magazine Subcategory, Balai Kota News Edition 1, April 1, 2022, won bronze winner. In the Internal Media category, Video Profile Subcategory, the Communication and Informatics Office won gold winner. For the Digital Channel category, Instagram Social Media Subcategory won gold winner. (eka/ram)

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